Niche: Apparel & Accessories

Monetization: eCommerce
Location: Los Angeles, California
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  • #2569187

    Listing Number

  • $450,000

    Listing Price

  • $141,127

    Monthly Revenue

  • $32,981

    Monthly Net Profit

  • 69.56%

    Cashflow Volatility

  • 87.95%

    Cash Yield

Listing Summary

SUMMARY

$1.5 Million revenue over last 11 months/ ~$360,000 profit.  700 B2B (bulk buying) client list. Business has been run by one person.

Sale price includes 150,000 of our best selling Hanes® cloth masks, to be sent to any one location in the USA. Current retail value of this inventory is over $150,000.

Sale now includes full ownership of an alternative domain - hugely valuable asset.

This business is a bulk supplier of cloth face masks for schools, businesses, nonprofits, and government organizations. With a single individual running the entire business and zero outside investment or seed capital, the business has generated $1.5 Million USD in revenue in 11 months. The business is primed for growth with numerous untapped avenues for new verticals and product types.

MARKET

Of course, the pandemic has introduced masks as a must-have commodity for every person in the world. Beyond the current pandemic, with poor air quality and increased likelihood of future pandemics, masks will be more prevalent in western countries (as they already are in Asia).

  • Business Created

    March, 2020 - (1 year 6 months old)

  • Assets Included in the Sale

    The following are included in the sale of this business:

  • Inventory: 150,000 Hanes® cloth masks in the best selling styles/colors. RETAIL VALUE: $150,000. Will ship to anywhere in the USA.
  • Domain lease transfer (details below) + alternative domain - full ownership
  • Bulk/wholesale (B2B) customer list of around 700
  • Crowdfund buyer list of over 10,000 - never remarketed to, could do a new round (Generated $290k first round). Crowdfunding campaign explainer
  • 35k+ pages indexed in Google Search Console, over 100k URLS crawled as of Dec 2020
  • Two eCommerce websites with quoting system
  • 2000+ licensed exclusive fashion mask and gaiter designs
  • Relationships with supplier & contracts with other companies
  • Facebook and Google Ad accounts and campaigns.

Fih.com's BRAG Rating

8.00/10
Breakdown of Ratings
  • Brand Reputation
  • 2.00/2.5
  • Risk Profile
  • 1.50/2.5
  • Asset Value
  • 2.30/2.5
  • Growth Potential
  • 2.20/2.5

Earnings

Revenue:
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Profit:
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  • Total Profit: $

Traffic

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Social Media Channels

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Work & Skills Required

  • Managing Shopify store
  • Coordinating with Partners
  • Inventory Management

Other Information

DOMAIN LEASE

The domain name is held by exclusive, fully transferrable iron-clad perpetual lease via Venture.com It is important that you understand that you will be acquiring the the lease for the Masks.com domain name as part of the sale of the business - you will exclusively have the right to operate your business on the domain name (and wholesale subdomain name) as long as you make the monthly payments to Venture.com. Currently $1k/month, in 2022 $2.5k/month, in 2023 $4k/month then 4% increase annually. You can walk away from the lease at any time without any sort of penalty. 

  • Alexa Rank: 326,569
  • Backlinks: 2k
  • Referring Domains: 166
  • Total Keywords: 2.13k

Seller Support Includes

Seller support included - seller is happy to advise post sale and help with strategy as is practical.

Reason for Sale

Seller is pursuing other business opportunities after growth potential of masks is not as high growth as it's been in the last year (although steady demand is expected in the coming years).

Buyers Profiles

This business has has the best mask-related address on the internet and gets a ton of type in traffic- not to mention over 35,000 pages indexed in Google. 500,000 masks in stock means you'll be able to bid super low on any government orders. Well established partnership with printing facility to print logos on masks at fantastic prices- all logistics handled by those partners. Very little overhead. The sky is the limit in terms of what you could build on it with existing infrastructure, client base, & future market.

SWOT Analysis

  • Strengths

    • Best brand in category.
    • Tons of inventory included.
    • Automation of business shows scalability.
  • Opportunities

    • Put products into retail stores.
    • Diversify products with other offerings.
    • Expand to PPE Marketplace
  • Weaknesses

    • Domain is held via lease not ownership.
    • No exclusive partnership with supplier.
  • Threats

    • High competition from other companies.
    • Uncertain demand in future.

Frequently Asked Questions

Answered by the Seller

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