Business Name: Sign in to view listing at https://fih.com/listing/7035814
Business Website: Sign in to view listing at https://fih.com/listing/7035814
Business Start Date: 2020
Business Location: Colombia, Mexico, Brazil
Business Valuation: $36,050,000 USD
Employee Number (Inc. Owners): 137
Business Model: Logistics and supply chain solutions integrating advanced technology for last-mile delivery, warehousing, cross-docking, and fintech-enabled payment and credit solutions.
Industry: Logistics, Supply Chain Management, and Financial Services
Percentage Being Sold: 71%
Sales (TTM): $13,792,202 USD
Net Profit (TTM SDE): $2,464,772 USD
Business Multiple (TTM Revenue): 2.61x
Business Multiple (TTM Profit): 14.63x
YoY Revenue Growth Rate: 1.73%
YoY Profit Growth Rate: 42.19%
Social Media Followers: 150,000+ followers across LinkedIn, Twitter, and Instagram.
Paying Clients (TTM): 150+ corporate clients
Traffic (TTM): 3.2 million unique visitors annually, with a monthly average of 267,000 visitors and an engagement rate of 78%
Tag Line: The business is a technology driven, environmentally conscious, last-mile delivery service for CPG (Consumer Packaged Goods) and D2C (Direct to Customer)
 

Executive Summary

Company Overview 

The business is an innovative logistics and fintech company providing comprehensive last-mile delivery, warehousing, and cross-docking solutions. Headquartered in Colombia, The business leverages advanced technology to streamline supply chain operations, reducing inefficiencies and optimizing deliveries for Consumer Packaged Goods (CPG), retail, e-commerce, and direct sales industries across Latin America. With a robust presence in Colombia, Mexico, and Brazil, the company has demonstrated substantial revenue growth and continues to expand through strategic acquisitions and technology-driven solutions.

The business's logistics solutions enable small independent resellers, mom-and-pop stores, and distributors to improve efficiency, reduce operational costs, and gain access to fintech-based credit facilities to finance inventory purchases. The company also collects and analyzes transaction data to provide actionable insights to brands and retailers

Financial Highlights

2024 Revenue: $13.7 million (58% YoY growth)
The business in Mexico YoY Growth: 475.9%
EBITDA Margin: ~12.8%
Contracted Revenue: $70M+ across 150+ corporate clients

Investment Highlights

• Profitable, high-growth business with strong EBITDA margins.

• Proven technology platform with scalable AI-driven logistics and fintech solutions.

• Strong market demand in a $500B+ FMCG distribution industry.

• Established client base of 230,000+ independent retailers and leading CPG brands.

• Attractive acquisition opportunity with synergies in logistics, fintech, and data analytics.

• Significant platform engagement, with growing user activity and increasing conversion rates.

Business Model

The business provides a unique blend of logistics, fintech, and data analytics, helping independent retailers overcome cash flow constraints and delivery inefficiencies. The model enables brands to reach fragmented markets cost-effectively, using proprietary logistics algorithms and fintech integrations.

The business operates a diversified logistics and fintech business model that includes:

• Last-Mile Delivery: Efficient delivery network for small retailers, direct sellers, and CPG brands, reducing delivery costs by 35%.

• Warehousing & Cross-Docking: On-demand storage solutions allowing for seamless fulfillment.

• Fintech Solutions: Embedded financial services, including payment processing and microloans, enabling retailers to buy inventory on credit.

• Data-Driven Insights: AI-powered sales intelligence that helps CPG brands optimize trade promotions and route planning.

Products and Services

1. Logistics Solutions

• AI-optimized delivery routes reduce operational costs.

• Real-time tracking and monitoring improve fulfillment rates.

• Multi-country fleet operations ensure seamless regional coverage.

2. Fintech Solutions

• Digital payment platforms reduce cash-handling inefficiencies.

• BNPL (Buy Now, Pay Later) options help small retailers expand inventory.

• Low-risk microloans increase retailers' purchasing power, enhancing CPG sales.

3. Data & Analytics

• AI-based business intelligence dashboards improve supply chain decisions.

• Sales tracking helps brands optimize trade marketing budgets.

• Credit risk assessments ensure sustainable fintech expansion.

Financial Performance

The business has demonstrated strong financial performance, with a trajectory of sustained growth.

The company has secured over $70 million in contracts with 150+ corporate partners, ensuring continued revenue growth.

Geographical Presence

The business operates in Colombia, Mexico, and Brazil with plans for expansion. The platform has over 230,000 active independent resellers and facilitates over 2 million deliveries per month.

Market Opportunity & Industry Analysis

Latin America’s retail market is dominated by independent resellers, representing 70% of FMCG and D2C (Direct-to-Consumer) sales in a $500 billion industry. Challenges include inefficiencies in logistics, cash collection difficulties, and a lack of financial services for resellers. The business addresses these pain points with an integrated logistics and fintech solution, significantly improving cost efficiency and sales execution.

Market potential extends beyond Latin America, as similar challenges exist in emerging economies in the Middle East, North Africa, and Southeast Asia.

The business differentiates itself through:

• Integrated Logistics-Fintech Model: Combining last-mile delivery with financial services.

• Data-Driven Approach: Unique insights on reseller purchasing behavior.

• Proven Operational Efficiency: 35% lower delivery costs and 97% delivery success rate.

• Sustainability Focus: Carbon-neutral operations and electric vehicle initiatives.

Traffic Data & Platform Metrics

• Daily Order Volume: 65,000+ deliveries processed

• Delivery Success Rate: 97%

• Monthly Platform Traffic: 1.2M+ visits from CPG partners and retailers

• End-User Engagement:

  • Retention Rate: 87%

  • Avg. Time on Platform: 7 minutes

  • Order Frequency: 3.2 orders per week per reseller

• Loan Transaction Volume:

  • Total Credits Issued: $500M+ over three years

  • Avg. Loan per Store: $100 - $300

  • Repayment Period: 11.7 days (avg.)

Management Team & Workforce

Total Team Size: 120+ employees and 650+ dedicated drivers.

Key Leadership:

• CEO & Founder

• Head of Ops

• CMO

• CTO

• Software Development Team in Vila Real, Portugal (AI & fintech innovation)

Growth Opportunities

The business plans to drive further expansion through:

• Geographic Expansion: Scaling operations across Latin America and targeting new emerging markets.

• Product Enhancements: Developing AI-driven delivery algorithms and expanding fintech solutions.

• Strategic Partnerships: Strengthening collaborations with major FMCG brands and financial institutions.

• Mergers & Acquisitions: Complementing organic growth with targeted acquisitions in logistics and fintech sectors.

• Platform Growth: Expanding user base through targeted marketing campaigns and strategic alliances.

• Technology Innovation: Enhancing predictive analytics for demand forecasting and optimizing delivery routes.

Assets Included in the Business

Technology Stack

• AI-powered logistics platform for route optimization

• Fintech infrastructure for reseller financing

• Control Tower System for real-time delivery monitoring

• Historical purchase database with +120K mom-and-pop store records

Fleet & Logistics Infrastructure

• 640+ dedicated delivery drivers

• 3 regional cross-docking hubs

• 130+ company-owned delivery vehicles