Niche: Employment

sold
Monetization: Software/SaaS
Location: United States
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  • #2703915

    Listing Number

  • $1,400,000

    Listing Price

  • $151,352

    Monthly Revenue

  • $45,253

    Monthly Net Profit

  • 32.60%

    Cashflow Volatility

  • 38.79%

    Cash Yield

Listing Summary

This business is a SaaS product and Marketplace for writers to connect with clients and potential employers. It is monetized by selling access to the software via a one-time fee or subscription, as well as courses, coaching, and a toolkit available post-signup.

The site has 329K average monthly page views and 97K unique monthly site visits for an average net profit of $45,353. 

Perfect established business for a creator economy entrepreneur, with low maintenance and an in-demand unique product. Sale includes 66K social media followers, 1.4M email addresses and post-sale support. 

What does your business do?

Established in February of 2018, this business was launched as a small toolset for writers. We quickly saw that the market needed much more than just tools, but a way for clients to find new writers.

The product morphed into a combination of education (courses), coaching, portfolio websites, project management, job search, a marketplace, and much more.

Nothing like this business exists in the marketplace, which has allowed us to maintain a steady pace of revenue for 3+ years.

The business is currently operated by a husband and wife team, working only a few hours per week. Customer support is ran by a third party company, making this operating very low maintenance for the new owners.

How does your business make money?

We make money from selling access to the software via a one time fee or subscription, as well as courses, coaching and a toolkit available post-signup.

Note regarding P&L

In the expenses there is a "Salaries and Wages" category, the husband and wife pay themselves an owner salary and it amounted to $137,087.61 in the P&L for the trailing 12 months. The next owner can choose to pay themselves like this, or as a distribution of the profits, thats up to them. This is taken out of the expenses category category for the purposes of this sale.

Also, around $6,000 monthly from the P&L is discretionary, and the owners can decide to spend that on further developing the product, or taking it as a profit. This would add an additional $72,000 annually in profit, so its removed from the expenses category for the purposes of the sale.

  • Business Created

    April, 2017 - (4 years 7 months old)

  • Assets Included in the Sale

    The following are included in the sale of this business:

  • Brand assets
  • Custom technology
  • Customer databases
  • Domains
  • Hosting Accounts
  • Relevant email accounts
  • Social media accounts
  • Website files, source code and content
  • Google Adwords

Fih.com's BRAG Rating

8.50/10
Breakdown of Ratings
  • Brand Reputation
  • 2.20/2.5
  • Risk Profile
  • 2.00/2.5
  • Asset Value
  • 1.90/2.5
  • Growth Potential
  • 2.40/2.5

Earnings

Revenue:
  • Average Revenue: $
  • Total Revenue:  $
Profit:
  • Average Profit: $
  • Total Profit: $

Traffic

Page View:
  • Average Pageviews: 
  • Total Pageviews: 
Visitors:
  • Average Visitors: 
  • Total Visitors: 

SEO Data

Provided by Alexa

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Social Media Channels

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Work & Skills Required

None!

Other Information

Seller Support Includes

Full after-sale support to make sure you run the business efficiently.

Reason for Sale

Why are you selling this business?

The seller is taking on investment on a separate business that requires our full attention.

Buyers Profiles

Who would this business be perfect for?

Anyone looking to get into the "Creator Economy". This is an amazing space to be in and is only going to continue to grow. There are a number of opportunities with this site to immediately grow revenue and profits, of which we are happy to discuss.

SWOT Analysis

  • Strengths

    • Steady Revenue
    • Steady Traffic Sources
    • Large Customer Base
  • Opportunities

    • Remarket to Customers
    • Expand to Other Services
    • Increase Fees (to monetize further) or Lower Fees (to attract)
  • Weaknesses

    • Competitive Niche
    • High Adwords Cost
    • Traffic Slowly Declining
  • Threats

    • Site Security Flaws
    • Google Algorithm Changes
    • Bigger Job Boards taking Business

Frequently Asked Questions

Answered by the Seller

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